Isisho esijwayelekile se-chain, esimayelana "I-WhatsApp izoba yisevisi ekhokhelwayo"Sekuseduze kakhulu kunanini ngaphambili ukuba ngokoqobo, nakuba kungeyona into ephindaphindwayo iminyaka eminingi. Uhlelo lokusebenza luzohlala lukhululekile ukuxoxa, kodwa konke kubonisa lokho Inguqulo ekhokhelwayo izotholakala kulabo abangafuni ukubona izikhangiso. ezingxenyeni ezithile zohlelo lokusebenza.
I-Meta isiqalile ukwenza izinguquko: inkampani iyaphothula imodeli yokubhalisela yanyanga zonke ongayikhetha okuzovumela ukusetshenziswa kwe-WhatsApp Status kanye neziteshi ngaphandle kokukhangisa, okuyisinyathelo esizothinta kakhulu abasebenzisi abavela eYurophu nase-United Kingdomlapho imithetho yobumfihlo idinga ukunikeza ezinye izindlela ezicacile zokulandelela izikhangiso.
Kusukela endaweni engenazikhangiso kuya endaweni yokukhangisa ehlanganisiwe

Sekuyiminyaka eminingi, i-WhatsApp ibilokhu iyi- indawo engavamile ngaphandle kokukhangisa ku-inthanethi egcwele kakhulu amabhanela, amavidiyo, nokuqukethwe okuxhasiwe. I-Meta yake yakhokha cishe Ama-dollar ayi-19.000 ukuthola uhlelo lokusebenza lwemiyalezo, kodwa ukwenza imali ngalo bekulokhu kuyindaba ebuhlungu: abasebenzisi abasebenzayo abangaphezu kwezigidigidi ezimbili kodwa, imali engenayo eqondile ephansi uma kuqhathaniswa ne-Facebook noma i-Instagram.
Ezinsukwini zayo zokuqala, ipulatifomu yayikhokhelwa: okokuqala njengoba uhlelo lokusebenza cishe ngama-euro angu-0,79 ku-App Store, futhi kamuva, nge imali encane yonyaka okubiza cishe u-€0,89 ukuqhubeka nokusebenzisa le nsizakalo. Leyo modeli yayekwa ngemva kokuthengwa yi-Facebook (manje eyi-Meta), futhi kusukela ngaleso sikhathi ukusetshenziswa komuntu siqu kwe-WhatsApp kuye kwaba ngokuphelele free.
Ukuthi "konke okukhululekile" kwaqala ukushintsha lapho iMeta iqinisekisa lokho ngabethula izikhangiso ku-WhatsApp, ilandela ezinyathelweni zezinye izinkundla zayo; imininingwane eyengeziwe mayelana izikhangiso ku-WhatsApp bebelokhu bebonakala.
Okwamanje, ukuhlolwa okunezikhangiso kuye kwanda kwaba ezinye izimakethe ezifana ne-United Stateslapho abanye abasebenzisi sebevele bebona ukukhangisa kuthebhu ethi Izibuyekezo noma ethi Yini Entsha. ESpain nasengxenyeni enkulu yeYurophu, lolu lwazi alukasabalali, kodwa ingqalasizinda yobuchwepheshe isikhona.
Lapho kuzovela khona izikhangiso nokuthi yiziphi izingxenye ezingakhokhiswanga

Uhlelo lwe-Meta luhilela ukugxila ekukhangiseni izindawo ezithile ze-WhatsAppngaphandle kokuthinta umongo wesevisi okwamanje. Ngokusho kokuhlolwa okwenziwe kanye nolwazi oluvele ku-beta, Izimemezelo zizogxila ku-States kanye ne-Channels, eqoqwe ngaphakathi kwethebhu ethi Izindaba noma Izibuyekezo.
En los StatesIzikhangiso zizobonakala zihlanganiswe ngendlela efanayo nalokho osekuvele kwenzeka nge-Instagram noma i-Facebook Stories: amavidiyo noma iziqeshana zokuphromotha eziboniswa phakathi kokuthunyelwe kusukela koxhumana nabo esibalandelayo. Umqondo uwukuthi babe yingxenye yokugeleza kokubukwa, kuxutshwe nezimo zomuntu siqu.
Endabeni IziteshiI-Meta ihlela ukuboniswa iziteshi eziphawulwe ngokucacile ngokuthi “Ukukhangisa”Lezi ziteshi ezixhasiwe zizosiza imikhiqizo, abadali, noma izitolo zemidiya ukuthi zibonakale futhi zihehe abalandeli abaningi, okufana nezincomo zekhasi noma zephrofayela esezivele zibonwe kwamanye amanethiwekhi omphakathi.
Le nkampani igcizelele iphuzu elibalulekile emzamweni wokuzola intukuthelo: Izingxoxo namaqembu ayimfihlo ngeke abonise izikhangisoOkuqukethwe kwemilayezo ngeke kusetshenziselwe ukukhangisa okwenziwe ngezifiso. Ukubethela kusukela ekuqaleni kuya ekugcineni kusasebenza, futhi izingxoxo mayelana ukuphepha nobumfihlo Kuzinhlelo zokusebenza zemiyalezo, kuhlala kubalulekile, futhi ukuqondiswa kwezikhangiso kuzosuselwa ku Ulwazi oluyisisekelo oluningi njengolimi, indawo eseduze, noma umsebenzi lungatholakala ngaphakathi kwethebhu ethi Yini Entsha..
Ngamanye amazwi, ushintsho luthinta kakhulu ingxenye "yokuxhumana" ye-WhatsApp (Izimo Neziteshi), kuyilapho Imiyalezo, izingcingo, kanye namakholi wevidiyo kuhlala kumahhala futhi kungenazikhangisoNoma kunjalo, kubasebenzisi abaningi, ukuqala nje ukubona izikhangiso ngaphakathi kohlelo lokusebenza kuzoba ushintsho olukhulu impela.
Ukutholwa ku-beta: ukubhalisa kokususa ukukhangisa
Ingxenye engekho kule phazili yi okubhalisele okukhokhelwayo ngaphandle kwezikhangisoIziteshi zemidiya ezikhethekile ezifana ne-Android Authority kanye ne-WABetaInfo zihlaziye ikhodi ye- inguqulo ye-beta engu-2.26.3.9 ye-WhatsApp ye-Android futhi bathole izinkomba ezicacile kakhulu zemodeli yokukhokha yokususa ukukhangisa ku-States and Channels.
Ngaphakathi kwaleyo nguqulo ye-beta, kuvela izintambo zombhalo zangaphakathi ezithi Bakhuluma ngokusobala "ngokubhalisela okungenazikhangiso ku-States and Channels"Baze bakwazi nokuphoqa uhlelo lokusebenza ukuthi lubonise imiyalezo yesexwayiso ehlobene nokuphatha lokho okubhaliselwe, okubonisa ukuthi lesi sici asiyona nje into ecatshangelwayo, kodwa into esetshenziswayo ngempela. Sekuvele kuhlolwa ngaphakathi.
Omunye waleyo miyalezo, eboniswa ngaphakathi kohlelo lokusebenza ngokwalo, ubhekisela kunketho ye “Khansela ku-Play Store” futhi ichazela umsebenzisi ukuthi, ngemva kokukhetha ngaleso sikhathi ukubhalisela ukusebenzisa i-Status and Channels ngaphandle kokukhangisa, izinguquko ezithile (njengobudala obuhlobene ne-akhawunti) zingenza ukubhalisa kungasadingeki futhi kumele kukhanselwe.
Isaziso sibonisa nokuthi Ukukhansela kungathatha imizuzu eyi-15 ukuthi kubonakale. kuzintandokazi zezikhangiso zomsebenzisi. Lolu hlobo lombhalo luhambisana nokusebenza okuvamile kwe- Okubhaliselwe kuphathwa ezitolo ezisemthethweni njenge-Google Play Store noma i-Apple App Store.
Ngaphezu kwalokho, amanye amanethiwekhi okuthumela imiyalezo athi uma i-akhawunti ye-WhatsApp isuswa ku- Isikhungo se-akhawunti ye-MetaIntengo yokubhalisela okungenazikhangiso ingashintsha, futhi kungadingeka ukuthi ubuyekeze futhi wamukele izindleko ezintsha noma ubuyele ekusebenziseni Isimo neziteshi zamahhala, kodwa ngezikhangiso. Le mininingwane iphakamisa... Umehluko ongaba khona wamanani kuye ngezilungiselelo ze-akhawunti.
IYurophu ne-United Kingdom ziyisisekelo saleli qhinga
Esinye sezihluthulelo zalokhu kuhamba sikumephu: Uhlelo lokubhalisela olungenazikhangiso luqondiswe ngqo kubasebenzisi eYurophu nase-UKI-WABetaInfo kanye nezinye iziteshi zezindaba ziphakamisa ukuthi lokhu kulinganiselwa kwendawo akuyona into eyenzeka ngengozi, kodwa impendulo eqondile ku- Izidingo zomthetho zaseYurophu ezindabeni zobumfihlo kanye nokukhangisa okwenziwe ngezifiso.
I-Meta isivele idingeke ukuthi ivumelane nesikhathi esidlule I-Facebook ne-InstagramNjengoba inikeza imodeli yokubhalisela okukhokhelwayo yokuphequlula ngaphandle kwezikhangiso e-European Union, njengendlela yokuqoqa idatha ngezinjongo zokukhangisa, lesi sinyathelo nge-WhatsApp siyahambisana naleli cebo elifanayo. Nikeza indlela yokukhokha ukuze ugweme ukulandelelwa kwezikhangiso. ezigabeni ezithile.
Kulesi simo, inkampani yazise iziphathimandla ukuthi I-WhatsApp ngeke iqalise izikhangiso zabasebenzisi baseYurophu kuze kube ngu-2026ukuze ithole isikhathi futhi ilungise ukusebenza kwayo ngokwemithethonqubo. Uhlelo olusha lokubhalisela luzoba yindlela yokwenza lokho gwema izinhlawulo zezigidi zamaRandi futhi sigcwalise isibopho sokunikeza umsebenzisi ukukhetha kwangempela phakathi kokukhangisa nokukhokha.
Umsebenzisi kulindeleke ukuthi akwazi ukuphatha lokhu okubhaliselwe kusuka kuthebhu uqobo. Izibuyekezo noma Izici Ezintshalapho kuzovela khona inketho yokusebenzisa uhlelo olungenazikhangiso. Uma usubhalisile, uhlelo lokusebenza luzobonisa isaziso esichaza lokho Ukukhansela kumele kwenziwe nge-app store. okuhambisanayo futhi ukhumbule isikhathi kuze kube yilapho ushintsho ekubonisweni kwesikhangiso lubonakala.
Nakuba ukukhishwa komhlaba wonke kungakaqinisekiswa okwamanje, konke kukhomba kukho IYurophu ne-United Kingdom kuzoba yizimakethe zokuqala lapho le modeli ehlanganisiwe isebenza khona: i-WhatsApp yamahhala enezikhangiso noma i-WhatsApp ekhokhelwayo ngaphandle kwezikhangiso ezigabeni ezithile.
Intengo elinganisiwe kanye nokuphathwa kwenguqulo ekhokhelwayo ye-WhatsApp
I-Meta ayikakamemezeli ngokusemthethweni ukuthi ukubhalisela i-WhatsApp okungenazikhangiso kuzobiza malini, kodwa ukuvuza kusikisela ukuthi Intengo yokuqala izoba cishe ama-euro angu-4 ngenyangaEminye imibhalo yangaphakathi ikhuluma ngemali engu-$4 ngenyanga, kanti iziteshi zezindaba ezahlukahlukene zeSpanishi zithi lelo nani licishe libe yi-$4 ngenyanga. €4 eYurophu.
Kungenzeka ukuthi i Inani lokugcina liyahlukahluka ngezwe nokuthi kungase kube nomehluko kuye ngokuthi i-akhawunti ixhunywe yini ne-Meta Account Center noma cha, into eseyenzeka kakade ngokubhaliselwe okunye okuvela enkampanini. Okwamanje, akukho zimpawu zezinhlelo zonyaka noma amazinga esevisi ahlukene; konke kukhomba ku uhlelo olulodwa lwanyanga zonke olugxile ekuqedeni ukukhangisa.
Izinkokhelo zizocutshungulwa ngohlelo lokukhokha lwepulatifomu ngayinye. Ku-Android, okubhaliselwe kuzovela njengo ukuthenga okuphindaphindiwe ku-Google Play StoreLokhu kusho ukuthi ungabhalisa, ubuyekeze, noma ukhansele isevisi njenganoma yikuphi okunye ukubhalisa kwanyanga zonke. Ukuhlanganiswa okufanayo nge-App Store kulindeleke ku-iOS, yize inguqulo ye-beta esiyihlolile igxile kakhulu kumadivayisi e-Android.
Ngokuphathelene nalokho ekunikezayo, umqondo ucacile: ngokukhokha imali yanyanga zonke, Izikhangiso zesifundazwe nezesiteshi ziyanyamalalakanye neziteshi ezikhushuliwe. Azikho izinkomba eziqinile zezinzuzo ezengeziwe ezitholakele kuze kube manje, yize kucatshangwa ukuthi i-Meta ingangeza izici ezengeziwe (njengamathuluzi e-AI noma izici ezintsha ezithuthukisiwe) ukwenza uhlelo lukhange kakhudlwana.
Kulabo abanquma ukungakhokhi, isipiliyoni sizohlala sikhululekileUzokwazi ukuqhubeka nokusebenzisa uhlelo lokusebenza ukuxoxa, ukwenza izingcingo noma ukuthumela amanothi ezwi ngaphandle kwemingcele yokusebenza, kodwa kuzodingeka uphile nokukhangisa kuthebhu ethi Yini Entsha uma isivuliwe ngokuphelele.
Umthelela kubasebenzisi eSpain nakwamanye amazwe aseYurophu
Emazweni afana neSpain, lapho abasebenzisi abaningi besakhumbula khona imali yaminyaka yonke ye-WhatsApp njengenye "yedrama" enkulu yezobuchwepheshe yeminyaka eyishumi edlule, ukufika kwe- inguqulo ekhokhelwayo exhunywe ezikhangisweni Ithembisa ukudala impikiswano. Ngokomthetho, uhlelo lokusebenza luzohlala lumahhala, kodwa abanye bazozwa ukuthi ukuze bajabulele ulwazi ababenalo kuze kube manje, kuzodingeka bakhokhe.
Ukwethulwa kwezikhangiso emazweni naseziteshini kungaholela abanye abasebenzisi bashintsha imikhuba yaboukusebenzisa lezi zigaba kancane noma ukunganaki izici ezintsha. Ngesikhathi esifanayo, abanye abasebenzisi bangase babone okubhaliselwe njengendlela engabizi kakhulu yokwenza gcina uhlelo lokusebenza lungenazikhangisoikakhulukazi uma besebenza kakhulu kuma-Channels noma besebenzisa izifundazwe eziningi nsuku zonke.
Ngokombono wokulawula, isinyathelo sikaMeta siphinde sihunyushwe njengendlela ukuzivikela ezinhlawulweni ezivela kwi-European UnionNgokunikeza inketho yokukhokha ukuze kugwenywe ukukhangisa okwenziwe ngezifiso futhi kuncishiswe ukusetshenziswa kwedatha, inkampani ifuna ukuhambisana kangcono nohlaka olusungulwe yi-GDPR kanye nemithethonqubo yemakethe yedijithali.
Kunoma ikuphi, i-WhatsApp igcizelela ukuthi, ngisho noma kunezikhangiso, Idatha evela ezingxoxweni zangasese ngeke isetshenziselwe ukuqondisa izikhangiso.Ukuhlukaniswa kuzosuselwa ezindinganisweni ezifana nezwe, ulimi, noma ukuziphatha ngaphakathi kwesigaba Sokukhishwa Okusha uqobo, into, noma kunjalo, engabaqinisekisi ngokugcwele bonke abalawuli noma abameli bobumfihlo.
Ku-Meta, ukubala kulula: yize kuyingxenye encane kuphela yabasebenzisi baseYurophu (isibonelo, 1% noma 3%Uma okubhaliselwe kukhokhiwe, inani eliphelele lama-akhawunti belizokwanela ukukhiqiza imali engenayo enkulu ephindaphindayo njalo ngenyanga, kuyilapho abanye abasebenzisi bezobona izikhangiso eziphinde zenze imali engenayo.
Imodeli ehlanganisiwe ehlala ilapha
Inguqulo ezayo ekhokhelwayo ye-WhatsApp ifanelana nomkhuba osuqala ukuvame kakhulu ezinkundleni ezinkulu: Imodeli yamahhala enezikhangiso noma imodeli ekhokhelwayo engenazikhangisoI-Netflix, i-YouTube, i-Spotify, ngisho ne-Facebook ne-Instagram sezivele zidlala ngaleyo bhalansi phakathi kwemali engenayo yokukhangisa kanye nokubhaliselwe, futhi manje I-WhatsApp ijoyina uhlu.
Iqiniso lokuthi uhlelo lokusebenza olusetshenziswa kakhulu emhlabeni ekugcineni lunendlela ecacile yokwenza imali ngezinga elikhulu limelela ushintsho olubalulekile lwesigaba se-MetaLe nkampani ibilokhu ikhombisa isikhathi esithile ukuthi idinga ukwenza imiyalezo ibe nenzuzo kakhulu, ngale kwama-akhawunti ebhizinisi namathuluzi ezinkampani, futhi konke kukhomba ukuthi u-2026 unyaka lapho lolo shintsho luzobonakala khona ngempela eYurophu.
Kubasebenzisi, isimo sizoba lula ukusiqonda: Qhubeka uxoxa mahhala ngezikhangiso ezigabeni ezithile Noma ukhokhe imali yanyanga zonke ukuze ugcine i-Status ne-Channels zingenazikhangiso. Ngaphandle kwemikhankaso emikhulu noma imiyalezo ethusayo, i-WhatsApp izoshintsha kancane kancane ibe yinguqulo lapho ulwazi "olujwayelekile" lufana kakhulu nalokho okubhaliselwe okukhokhelwayo okunikezwayo.
Ekugcineni, ukufika kwezikhangiso kanye nenguqulo ekhokhelwayo ku-WhatsApp akushintshi umongo wesevisi, kodwa kuyashintsha Kushintsha indlela izindleko zangempela zokuyisebenzisa ezilinganiswa ngayo.Labo abangafuni ukuchitha imali bazokwamukela ukubona izikhangiso ezindaweni ezithile zohlelo lokusebenza, futhi labo abakhetha ukukugwema bazoba nendlela esemthethweni yokwenza kanjalo ngokushintshanisa inani lenyanga i-Meta engakaqedi ukuliqeda.